Uber Mission Statement 2023 | Uber Mission & Vision Analysis

Uber Mission Statement, Uber Mission & Vision Analysis, Uber Mission Statement, Uber Vision Statement, Uber Mission, Uber Vision, and Uber Eats Values

Uber’s mission statement is “Transportation as reliable as running water, everywhere for everyone.” In a precise way, the statement draws attention to what the company is all about, treating its customers to memorable services. The following components can be linked to this mission statement: See also: Zappos Mission Statement 2023 | Zappos Mission & Vision Analysis

  1. Improvement of lives. Uber recognizes the unprecedented challenges faced by contemporary communities, as enshrined in this component of its mission statement. To leave an impact while addressing these issues, the company strives to promote the right application of technology alongside good partnerships to create an environment that promotes individual and communal thriving. For instance, this is what Uber has been implementing with its global citizenship programs, something that has shown enough potential to aspire to change the lives of people not only economically but also socially. Moreover, the company also continues with this concept through its support for cities, which has drastically changed communities.
  2. It is exceeding expectations. While transportation is the primary objective of this company, Uber has gone beyond this mandate to offer other convenience services and care for its customers. For instance, the company has incorporated delivery components such as helping people order and deliver food more quickly at attractive rates. And that is just the tip of the iceberg. Uber has special healthcare rides dubbed ‘Uber Health to offer its customers the safest and fastest support for acquiring the healthcare they need. Through these services, the company has shown that it is much more than most expect. It is a reliable partner for all.
  3. Everywhere for everyone. Uber has been vibrant in ensuring it fulfills this aspect of its mission statement. The diversification of the company’s services to include road and air travel, among other unique customer-tailored services, has made Uber a company of choice for all. The rise beyond regional limitations to have its presence felt globally is another commendable effort Uber has made to satisfy this component, making it an international company.
Table of Contents
1. Uber Mission Statement
2. Vision Statement
3. Core Values
4. References

Uber Mission Statement

Uber Technologies Inc. has drastically grown from a localized transportation company into a mega global transportation network firm in just over a decade. The success recorded by Uber is attributed to the organizational culture promoted by the mission and vision statements of the company. These have created a reputation that has enabled the company to emerge as the leading player in the sector, operating in 785 countries at the global level, more than any other firm running the same business model.

The vision statement of any company is a declaration of particular goals achievable within a set timeline that the management wants to influence in its decision-making and operations. The vision statement of Uber, as depicted by the growing desire to conquer convenience and comfort-based transportation, points to the change that this company is set to inject into the sector. It is closely related to its mission.

A mission statement outlines the strategic approaches that a management team exploits to take the company toward the set goals or vision of the establishment. In the case of Uber, its mission statement emphasizes the experiences and limitless services that the company’s strategic model has for the customers it serves. The company also points to the inseparable bond between its accomplishments and the core values that define the organization.

Core values are the guiding principles adopted by the company to keep everyone and everything in line with the target goals. For Uber, its values, such as being customer-focused, building globally, and celebrating differences, have been instrumental in the progressive advancement of this company into new functions and parts of the world. There is no doubt that, together with the mission and vision statements, these corporate elements have positioned Uber at the top of the list of companies in this niche.

Vision Statement

Uber’s vision statement is “We ignite opportunity by setting the world in motion.” The vision statement is all about the level of influence the company has in the transportation niche and other life processes that depend on what it does. One can draw several components from this vision statement:

  1. Ignite opportunities. Uber is a company whose activities link people with others and places. Additionally, the convenience associated with the services offered by Uber has diverse benefits, including ensuring people arrive at their destination just in time to grab the opportunities that await them. And that is not all; Uber allows its customers to easily manage and schedule their employees’ rides from the comfort of their offices. For instance, the company allows clients to manage and use a team app through which they can enjoy expense-free raises.
  2. Setting the world in motion Reliability is the trademark that Uber identifies itself with. Since its establishment in 2009, Uber has always succeeded its clients in getting things right to their satisfaction. The company provides a wide range of services, including air rides, to suit the diverse needs that satisfy its capability to set the world in motion. Essentially, where it operates, there is no destination beyond the reach of this company. All the customer has to do is make a request, hop on, and enjoy the ride at budget-friendly rates.

Core Values

Uber’s core values comprise “we build globally, live locally, are customer obsessed, celebrate differences, do the right thing, act like owners, persevere, value ideas over hierarchy, and make big, bold bets.” With these values, Uber has named itself the most dynamic, reliable, and progressive ridesharing company.

The scope of operation of this company shows that it has expanded its reach to the global level in such a way that it makes travel feel local. Its ability to meet the needs of people of different backgrounds, customize services to the likes of the customers, give them a run for their money, and go all out to be the best are values that have taken the company to the level it enjoys. These are seconded by Uber’s priority to ideas and recognizing the customer as an irreplaceable business component.

References

  • Aithal, P. S. (2015). How effective leadership and governance support achieving the institutional vision, mission, and objectives International Journal of Multidisciplinary Research and Development, 2(5), 154–161.
  • Atrill, P., Omran, M., & Pointon, J. (2005). Company mission statements and financial performance Corporate Ownership and Control, 2(3), 28–35
  • Baetz, M. C., & Bart, C. K. (1996). Developing mission statements that work Long-Range Planning, 29(4), 526–533.
  • Calder, W. B. (2014), Achieving an Institution’s Values, Vision, and Mission, College Quarterly, 17(2), n. 2.
  • Desmidt, S., Prinzie, A., & Decramer, A. (2011). I am looking for the Value of mission statements: a meta-analysis of 20 years of research, Management Decision, 49(3), 468–483.
  • Hirota, S., Kubo, K., Miyajima, H., Hong, P., & Won Park, Y. (2010). Corporate mission, corporate policies, and business outcomes: evidence from Japan Management Decision, 48 (7), 1134–1153.
  • Williams Jr., R., L. Morrell, D., & V. Mullane, J. (2014). Reinvigorating the mission statement through top management commitment. Management Decision, 52(3), 446-459.
  • Williams Jr., R., L. Morrell, D., & V. Mullane, J. (2014). Reinvigorating the mission statement through top management commitment. Management Decision, 52(3), 446-459.
  • Kopaneva, I., & Sias, P. M. (2015). Lost in translation: Employee and organizational constructions of mission and vision Management Communication Quarterly, 29 (3), 358–384.
  • Leuthesser, L., & Kohli, C. (1997). Corporate identity: The role of mission statements Business Horizons, 40(3), 59–67.
  • Rajasekar, J. (2013). A comparative analysis of mission statement content and readability. Journal of Management Policy and Practice, 14(6), 131–147
  • Sidhu, J. (2003). Mission Statements: Is It Time to Shelve Them? European Management Journal, 21(4), 439–446,
  • Taiwo, A. A., Lawal, F. A., & Agwu, E. (2016). Vision and Mission in Organizations: Myth or Heuristic Device? The International Journal of Business and Management, 4(3)
  • Uber: Home
  • Weiss, J. A., & Piderit, S. K. (1999). The Value of Mission Statements in Public Agencies Journal of Public Administration Research and Theory, 9(2), 193-224